The stuff we're really good at...
Creativity | Strategy | Results
I provide freelance PR, content and marketing consultancy services to both agencies and brands. I collaborate with each and every client to shape the brief and determine the end goal, ensuring that only the best work is delivered, on time and within budget.
PR / Digital PR & Outreach
With 20 years hands-on PR experience, Lyndsey knows how to set a compelling strategy, roll-up our sleeves and get those results and links rolling in. She specialists in:
B2C, B2B, trade & corporate comms
PR & comms strategy / direction
Influencer & blogger engagement
Experiential & events
Social media & advocacy
Link building outreach
Having taken AO.com from page 100 to position1 on page1 of Google, after a massive algorithmic penalty, when it comes to content marketing, I am tried and tested across:
Content marketing strategy
Owned media strategy
Content creative & copy
Content hubs & blog curation
Influencer & blogger engagement
Link building for SEO
Finding new people is hard. Keeping existing talent can be even harder. Skills shortages, millennials and digitisation are all impacting and changing the world of work. Never has your employer brand been so important.
If you get the right people and look after them – they’ll look after your customers and organisation. Talk to me about:
Brand and culture alignment
Employer brand positioning
Employee engagement & events
CEO & leadership team profiling
Internal publications / intranets
From blogger launches to collabs and brand ambassador campaigns, I've been there and got the t-shirt. If you need to leverage influencers to build brand advocacy, awareness and leads, I can help with:
Blogger & vlogger engagement
Winning the right awards can catapult your brand and your business forward.
Target customers will consider you. Existing customers will be proud to buy from you. Employees will shout about working for you. Talented folks will consider joining you. Suppliers will be more supportive of you. The media will talk about you, and influencers might actually start to engage with you. These little badges of honour can have an impact at every level of your business.
Unfortunately, they can be a right pain in the backside too. Sitting at the bottom of the to do list for months, taunting you with their deadlines and talk of supporting evidence.
I can help you with that, as I actually enjoy writing them. And, not to blow my own trumpet but I'm really rather good at them.
So, shift them off your to do list and pop them on to mine.
When it comes to brand communications, working out what to say, who to say it to, where to say it and why to say it is our passion. Let us get all over your brand and watch the customer love grow. We're especially good at:
Brand planning & strategy
Brand identity & guardianship
Celebrity & third party partnerships
Aligning company culture & brand positioning
Consultancy & strategy
We work with brands and agencies to help them structure, appraise, restructure and review their PR, brand, marketing or content team(s). We can help with:
Team / department initial set-up
Senior recruitment counsel
Fit for purpose audits
Structuring teams for growth and additional services
Aligning company culture and brand positioning
Interim head of / director level support