Freelance PR consultant delivering award-winning,
results-driven public relations, digital PR,content
marketing and employer brand strategies.
We Build Brand Buzz
Welcome to Collaborative Folks, the freelance PR and content marketing collective that turns brands into headliners.
The collective is headed up by experienced brand storyteller, Lyndsey Evans, who is an expert in earned, owned and influencer media. Lyndsey can create the connections and content to get your brand noticed in today's digital world.
She has built some of the biggest household brands in the UK and has experience by the bucket load when it comes to public relations, digital PR, content, social, marketing and brand communications strategy.
Lyndsey operates as an individual freelance PR and marketing consultant, who works alongside a curated network of marketing experts that can be called upon if and when your brief demands it.
We don’t do fluff or simply chucking stuff out there. Everything we do has a purpose and is firmly rooted in commercial strategy.
We turn your business objectives into communication objectives and build creative plans from there. Plans that have a relentless focus on delivering those results that matter most to your business.
Based out of Manchester, we're headed up by award-winning freelance PR & content marketing consultant, Lyndsey Evans.
Lyndsey has over 20 years' experience in public relations and brand strategy, having run PR, content marketing and influencer engagement campaigns both in agency and in-house.
She left the PR agency world in 2013 to set-up a brand communications and PR team at her former client, AO.com. There, Lyndsey played a huge role in transforming the brand's reputation from a little-known online white goods specialist to the renowned online retail powerhouse it is today.
While at AO, Lyndsey was instrumental in setting the strategy which saw AO recover from an infamous SEO penalty. As a result she is now highly proficient in content marketing and one of the north's leading digital PR experts.
This mix of agency and in-house experience means she is well versed in navigating the dynamics of working practices on both sides of the client / agency fence. This enables her to work efficiently and effectively with each and every client.
Lyndsey has worked on 70+ brands in 20+ B2B and B2C sectors, winning many industry awards. In 2017, she was named a top 50 in-house communicator in the north by Prolific North.
Big brand experience
with a collaborative approach
COLLABORATION: "the action of working with someone to produce or create something"
At Collaborative Folks, working together is the name of the game. We strive to be a marketing and pr company that is collaborative by nature and not just by name.
We like to build partnerships that see us not only work for you but also alongside you and your team. We don't just take a brief and run - racking up hours going down dead ends. We work shoulder to shoulder with our clients, building creative and strategic solutions to their challenges.
Through collaboration we can gain the deepest insights, best understanding of a business' dynamics and produce marketing ideas and work that deliver.
What our clients says about us...
"Lyndsey worked on a 12-week project to increase brand awareness, grow monthly active users and support the launch of a new app. From the start, Lyndsey was very easy to speak to, as well as enthusiastic and positive about the project and this gave the team fresh energy and impetus to deliver on the project’s objectives. Her attention to detail, story idea creation and research was impeccable, creating intricate and carefully built spreadsheets that added an extra level of professionalism and validation to the whole process. All work was done to schedule, including an exclusive piece for the Sunday Times, which is one of the hardest places to get media coverage in the UK. Most important of all, Lyndsey delivered a large amount of national, trade and regional coverage, enabling our brand to punch well above its weight and deliver on our project objectives. During her time working with us, usage of the app grew by 60,000 monthly active users, equating to a 70% increase and it continues to grow at good rates today."
Jason Lloyd, MD, PetrolPrices
Want to know more?
We're pretty sure that we can help your brand flourish and your business grow. To find out more about how Collaborative Folks and freelance PR and content marketing consultant, Lyndsey Evans, can support your business then get in touch: